Lecture: Designing the user experience … the Web 2.0 way. We’ll look at theory–and examples, from Amazon to MediaFire–of ‘customer-effective’ web design, and understand that “When we create customer-effective web sites, we are concerned with developing web sites that make it easy for customers to do what they need to. What customers want to do is the context for development … Customer needs drive the development process and are our touchstone for success throughout that process.” [Dalgleish, 2000, p.51]
Customer-Effective Web Sites
Workshop: You will apply the design principles to the mashups you began creating last week.
Reading:
Nickull, D., Hinchcliffe, D. & Governor, J. (2009). Web 2.0 Patterns: What entrepreneurs and information architects need to know. Cambridge: O’Reilly. ISBN: 0596514433. [Amazon]
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